Start a business

Your first sale: a step-by-step checklist

The gap between "I have a product" and "someone paid me" is smaller than it feels. Here's the shortest path across it.

← All guides

You don't need a logo, a website, or a business card to make your first sale. You need one product, one price, and one way to collect money.

  • Write one clear product or service description — what it is, who it's for, what it costs.
  • Set a price you won't second-guess. Round numbers convert better than "clever" ones.
  • Set up one way to get paid — mobile money, card, or invoice on account.
  • Tell 10 people directly (message, call, in person) — not a public post nobody will act on.
  • Ask every buyer one question: "who else do you know that needs this?"

Don't wait for it to feel ready

The first sale teaches you more than a month of planning — pricing objections, delivery friction, the questions people actually ask. Get it, then fix what you learned.

Ready to put it into practice?

Take the 60-second quiz and get a workspace set up for where you're starting from.

Get started free